Verizon Wireless Announces a $0.03 Cent Transaction Fee for Subscribers
Verizon Wireless today announced that it will begin charging an additional $0.03 cent transaction fee per text message sent to its subscribers effective November 1, 2008. This will triple the cost for marketers to create mobile marketing campaigns.
Verizon Wireless would increase fees to the aggregators, who would essentially pass along costs to its customers. We will keep you updated on Verizon’s significant industry decision to raise its fees and the response from the mobile marketing marketplace.
Recently, Waterfall Mobile’s Price Guarantee, addresses mobile industry uncertainty and will secure clients against possible fee increases in 2009.
For more information on mobile marketing, Waterfall Mobile or the Price Guarantee, please visit www.waterfallmobile.com or contact sales@waterfallmobile.com.
