Digiday Mobile – Who’s Coming With Me?

I’m going to be in Los Angeles on Monday for Digiday: Mobile participating in a panel about location-based services – a topic that has been getting a lot of attention recently.

The Digiday panel, entitled “Location, Location, Location,” should be a very informative discussion about LBS – where carriers fit in; overcoming privacy concerns; the basics on geofencing and the technology that drives mobile marketing LBS; and ROI-tracking.

I’m very much looking forward to sharing the panel with reps from Verizon, NAVTEQ, JiWire and Geodelic.  And I am especially excited to share the stage with Steve Madden and to hear more about that brand’s mobile plans.

You can find the full Digiday agenda here.

If any Mobile Demystified readers will be in attendance, I’d love to meet up.  You can reach me at msilk@waterfallmobile.com.

See you in L.A.!

– Matt

MediaPost’s Email Insider Summit

December: there is no better time of year to visit Park City, Utah.

And what better reason to go than for MediaPost’s Email Insider Summit.

The conference runs from December 6-9, and on Tuesday, December 8^th I’ll be part of the “Mobile Marketing of the Future” panel. My esteemed panelists and I will be discussing the benefits of mobile, specifically as it relates to email marketing communications.

Representatives from Microsoft, Razorfish, Turner Broadcasting, General Mills and many other great companies will be in attendance. Should be a fantastic event.

You can find the full agenda for the conference here and register here.

And PS: if any Mobile Demystified readers will be in attendance, I’d love to meet up.  You can reach me at msilk@waterfallmobile.com.

See you on the mountain!

LeadsCon East – Be There!

If you’re in New York in mid-August (specifically August 17-18), you should check out LeadsCon East. The conference focuses on the online customer acquisition arena and gives special attention to lead generation.

I’ll be speaking during the Marketing Strategies Showcase session on the 18th discussing the best ways to get the most out of ad spends with other leaders in the space. Since we’ll be there, we’re able to pass along a special discounted registration rate of $295*. (You can only get the rate through the provided link).

In addition to the panel session, representatives from Waterfall Mobile will be at our booth and walking the halls. We’d love to set up a meeting if you are in the area.

Also, be sure to check out the schedule of events. Hope to see you there.

*Discount rate good on new registrations only. Credits or refunds cannot be issued on previous registrations. Discount rate good through August 1, 2009, prevailing rate applies after that.